User-generated content (UGC) videos are the newest trend in marketing, and for good reason.
November 4, 2021
5 Ways Shoppers Use Videos to Make Purchase Decisions
From unboxing and haul videos to product demos and tutorials, the internet is filled with all kinds of videos that...
September 3, 2021
The new Interactive Sentiment Search Tool is now LIVE!
We’re excited to announce you can filter sentiment on the dashboard in real-time with our interactive sentiment analysis search tool
August 13, 2021
How Different Generations Consume Video Content on YouTube
YouTube is home to lots of content from all around the globe, now is probably the best time to dig deep and share just how pivotal the platform is.
August 6, 2021
5 Stats That Prove Ecommerce Stores Need Video
Video marketing has been written about time, and time again. So it is clear that it works! Here are 5 Statistics that Prove E-commerce stores need video
July 12, 2021
We won the battlefield competition at TechCrunch Early Stage Pitch-Off
We won the battlefield competition at TechCrunch Early Stage Pitch-Off on Friday, beating 9 other startups on the stage. Woohoo!
May 14, 2021
Nashville EC's Inaugural Music & Entertainment Program
The NEC unveiled the inaugural class of 14 nationwide companies in their 12-month accelerator.
April 20, 2021
Influencer Marketing vs Celebrity Endorsement
The advertising field has grown exponentially towards the online sector and, with that, the user-generated content possibilities.
March 3, 2021
Endorsements Guide
An 'endorsement,' is defined as the act of giving your approval or recommendation to something, usually in a public manner. Endorsements often happen when a celebrity or an influencer supports a product or a brand.