Vyrill is an AI company, whose focus is video marketing-specifically User Generated Content (UGC). Through our proprietary technology, Vyrill efficiently and effectively analyzes user generated content data on social media and web channels. In doing so, our cross-platform artificial intelligence platform delivers easy to understand metrics, insights and actions, so you can make more impactful marketing decisions.
At Vyrill, we are committed in enabling marketers to be just that-marketers. Therefore, the key benefits of using Vyrill are: saving time and delivery of the complete UGC data set with insights.
Time: Vyrill scans the web multiple times per day for any new brand and product related videos and; and organizes those videos in an easy to read and downloadable dashboard for review. What once took hours-if not days- is done in seconds in real-time. Literally.
Deeper Data: Vyrill is the only product which delivers the full UGC data set. Vyrill reports on the same metrics as “listening tools” with many important additions by analyzing text, audio and moving images. Vyrill provides sentiment, topic, emotions and location/setting information, as well as, the content creator’s personal demographics. With this full data set, marketers are able evaluate the known impact of UGC video and make faster better decisions. From optimizing influencer campaigns to getting in-front of a potential PR issue to easily sharing important insights across departments and agencies.